LOreal Paris Elseve Color Vive protection and care balm for colored hair 200 ml

NO. 1 in colored hair care in Romania *
NEW FORMULA: 80% OF THE COLOR MAINTAINED AFTER 28 DROPS **

The new Color Seal + Flax Seed Elixir formula offers three-level care:
1. Fixes the color for longer: enriched with flaxseed elixir, helps maintain the color inside the hair fiber. The result is an intense color, wash after wash. ***
2. Protects hair fiber: Due to the UVA / UVB filters in the new formula, hair fiber is protected against the aggressions of external factors.
3. Long shine: The nourishing concentrate deeply nourishes the hair for a more velvety, silky hair and an intense shine. The intensity of the color from the first days is maintained for a longer period. *** PROVEN RESULTS EVEN FOR LIGHT COLORS.
*Value sales November 2014 - October 2015, according to Nielsen Retail Audit
** Instrumental test after applying Color Vive shampoo and conditioner on colored hair with a classic ammonia-based coloring.
*** Instrumental test performed on 204 women after applying shampoo and conditioner Color Vive.

Ingredients and innovation: LOréal laboratories have revolutionized the COLOR SEAL formula by improving it with FLAX SEEDS, UVA/UVB FILTERS and NUTRITIONAL CONCENTRATE. This new formula offers superior hair care, advanced color protection and works on all three dimensions of colored hair.



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